Embrace the Negative if You Want to Get Positive Results

How in the world can negative be positive? When it comes to lifting weights, the "negative" is your greatest opportunity for muscle growth. Nick and Ben dive into the reasons why this is, and why you should emphasize more time in this portion of the lift. We don't pay to watch a movie and leave halfway through. So why go to the gym only to get half the benefits of your time spent their?